The intelligent way to real-time hotel rates optimization The REVPAR GURU Yield Dynamic Price Engine is a new integrated revenue management and pricing concept, which is unique to the Hotel industry – an innovative tool for strategic room inventory control and the successful management of electronic sales channels. It has been especially designed for hotels in competitive destinations and those who are facing rate competition in online search Engines such as Kayak, Expedia, Hotels.com, Orbitz, Travelocity. With this new software solutions hotels can increase their revenues and manage their distribution costs effectively. The software implements all business decisions in regard to revenue management and pricing, based on individual business rules pre-defined by each hotel. All individual requests (booking, cancellation, availability, price) from any distribution channels, are handled and resolved case-by-case in real time and in compliance with dynamic rules and revenue management principles. Static control parameters are replaced by dynamic control, reflecting the individual value of each request, as well as the actual market and competitive situation. To fulfill even the highest requirements, the system is capable of handling up to several million requests per day with excellent performance and outstanding reliability. The REVPAR GURU Yield Dynamic Price Engine creates value: · Optimizes revenues dynamically · Maintains optimal revenues in face of low rates competition · Enhances flexibility through full support of mixed business models · Covers all markets by empowering every type of online distribution channels · Optimizes distribution costs
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